Privacy Policy

Cheery Co. ("we", "us", or "our") operates the website cheeryco.com. This policy explains how we collect, use, and protect the personal information you provide when visiting our website or booking our services.

1. Information We Collect

We collect information you voluntarily provide when you:

• Contact us via our enquiry form (name, phone number, requirement details)
• Message us on WhatsApp
• Call or email us directly

We do not collect or store payment card information directly — all advance payments are processed securely by our payment provider, Razorpay.

2. How We Use Your Information

The information you provide is used solely to:

• Respond to your enquiry and confirm bookings
• Coordinate setup and delivery logistics
• Send booking confirmations and reminders
• Improve our services based on feedback

We do not sell, rent, or share your personal data with third parties for marketing purposes.

3. Third-Party Services

Our website uses the following third-party services:

• WhatsApp (Meta) — custom enquiry form submissions are sent directly to our WhatsApp number via a pre-filled message link. No data is stored on our servers. Meta's privacy policy is at whatsapp.com/legal/privacy-policy.
• Razorpay — for processing advance payments. Your payment details are handled directly by Razorpay. Their privacy policy is at razorpay.com/privacy.
• Google Analytics (GA4) — to understand how visitors use our site so we can improve it. This is only loaded after you accept cookies. Data is collected anonymously (with IP anonymization enabled). See Google's privacy policy.
• Meta Pixel — to measure the effectiveness of our advertising and reach relevant audiences. This is only loaded after you accept cookies. See Meta's privacy policy.
• Google Ads — to measure conversions from our advertising (for example, when a booking is started) and improve our campaigns. This is only loaded after you accept cookies. See Google's privacy policy.
• Microsoft Clarity — for anonymized analytics on how visitors interact with our pages. This is only loaded after you accept cookies. See Microsoft's privacy statement.
• Google Fonts — to load website fonts. Google may collect anonymized usage data.
• Cloudflare — for website hosting and security. Their privacy policy is at cloudflare.com/privacypolicy.

4. Cookies

When you first visit our site, we ask for your consent before setting any analytics cookies. If you accept, our analytics partners (Google Analytics, Google Ads, Meta Pixel, and Microsoft Clarity) may set cookies to measure site usage and advertising performance. If you decline, these cookies are not set. Essential third-party services (Cloudflare, Google Fonts) may set functional cookies required for the site to operate. You can also manage cookies through your browser settings at any time.

5. Data Retention

We retain booking-related information (name, phone number, event details) for up to 12 months after the event date for service and billing records. After this period, data is deleted unless required for legal or accounting purposes.

6. Your Rights

You have the right to:

• Request access to the personal data we hold about you
• Ask us to correct inaccurate information
• Request deletion of your personal data (subject to legal obligations)

To exercise any of these rights, contact us at the details below.

7. Children's Privacy

Our services are directed at adults who are making bookings on behalf of their family or organization. We do not knowingly collect personal data from children under 13.

8. Changes to This Policy

We may update this privacy policy from time to time. The latest version will be published on this page with the updated date. We encourage you to review this page periodically.

9. Contact Us

If you have any questions or concerns about this privacy policy, please contact:

• Email: celebrate@cheeryco.com
• Phone / WhatsApp: +91 89490 73143